Applications of Digitization ~ Newberry/Innodata/Isogen, May 2004

Applications of Digitization
Michael Jensen,
Newberry Library, May 2004, Chicago

Mission: Cost Recovery
	Because we have digitized our material, we have a robust online sales program. Online only: > 100 orders/day avg, for 200 books/day avg Approximately 35,000 online order sales in 2003, growing in 2004 Represents 28% of overall book sales, and growing