Michael Jon Jensen
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Canada address:
3247 Highway 6 Waldegrave, NS B0K 1V0 |
michaeljonjensen * g mail dot com
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US address: 400 Jeffery Drive
Lincoln, NE 68505
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Current Position
CEO, mwmwm, inc., September 1, 2022 - present.
Current focus is on Rural Carpool, an enabling infrastructure for helping rural drivers
self-organize to share trips to larger towns and urban areas,
to save $$$ and CO2. Initial experimentation is in Michael's own rural region of Nova Scotia.
Previous Positions
Director of Technology, Westchester Publishing Services, 2015 - Aug 2022.
Responsibilities included strategic development of technology and data infrastructure for maximizing services to publishers, streamlining back office digital processes, and implementing our client-facing Services Portal so that clients can know the statuses of their publishing projects in real time.
Independent Consultant, August 2012 - 2015.
Digital publishing strategies, systems integration, daylong strategic planning workshops, etc.,
especially for nonprofit, mission-driven publishers.
Small farmer, and local community developer, Red Road Farm, Diamond, Nova Scotia, April 2010 - 2015
Worked to develop sustainable practices, experimented with low-impact farming, and developed community-resilience systems in rural Nova Scotia (supported the Local Economic Trading System by building an online membership system, got to beta building a local RideShare site, etc.).
Director of Strategic Web Communications, The Office of
Communications of the National Academies, August 2007 - August 2012.
Advises the institution and
the Press on
strategic opportunities, identifies and researches arenas appropriate for
furthering National Academies' communications goals, produces white papers and
recommendations, engages in special projects, and develops experiments
in knowledge discovery and outreach.
Director of Web Communications, The National Academies, 2/02 - 2007
Directs the Enterprise for Publishing and Outreach using
Web Resources (EPOWR), for the Office of Communications of the
National Academies. EPOWR's goals are to expand the reach and
significance of the Academies enterprises via digital tools, empower
staff with tools and systems to promote their efforts, and enable coordinated
efforts across the institution. Responsible for development of lexical
clustering, site navigation and consistency, sitewide search,
usability testing, raising staff engagement, promoting digital
outreach, and web communication standards. Included continuing
as:
Director of Publishing Technologies, The National Academies Press, 1/98 - 2007
In charge of dissemination and publication technologies
for the National Academies Press, publishers for
The National Academy of Sciences,
The National Academy of Engineering,
The National Research Council, and
The Institute of Medicine.
Direct supervision and oversight of Internet
and Information Systems, Internet Production, and Infrastructure
departments.
EPOWR staff make nearly 200 titles/year available in page image, PDF,
HTML, or other
formats. During Michael's tenure the site freely provided full world access to more
than 750,000 pages
comprising 4000 titles, delivering more than 1,500,000 Web pages per week
to more than 200,000 to 400,000 visitors per week. He was the principle architect of the Openbook presentation
system, designed to allow easy access to NAP page images via direct URL
structures that integrate
meta-information and the text OCRed from those pages. Principle
developer of: within-book search systems;
patent-pending content processing methodology which allows
meaningful sitewide searching of National Academies-wide search
results, called the
Discovery Engine; the
Research Dashboard; the Phrase Cloud; and ReferenceFinder;
and other knowledge discovery, exploration, and
distillation systems.
Electronic Publisher, The Johns Hopkins University Press, 8/95-1/98
Responsible for acquisition and development of new and reconfigured
electronic publications for
the oldest university press in the US; supervision and oversight of
system development and developers; architect for navigational
underpinnings of user interface for all online projects and
systems for online subscription mechanisms. Major projects included
digital versions of
The Johns Hopkins Online Guide to Literary Theory & Criticism
(winner of the Association of American Publisher's 1997 "Best Electronic Product - Internet - Social
Sciences/Humanities" award),
and Walker's Mammals of the
World Online. Other responsibilities included
leadership and development of Project Muse, a joint project of JHUP and JHU MSE Library,
publishing the Press's 40+ journals digitally using the domain-access
subscription model.
Electronic Media Manager, University of Nebraska Press, 7/89-8/96
Responsible for internal and external electronic information systems development for the
University of Nebraska Press, one of the five largest state university presses in the country.
Direct supervision of
two full-time and four part-time staff members. Responsibilities
included direction of all internal information
system development, such as integrating database, wordprocessing, desktop publishing, and
spreadsheet information Press-wide; identifying, testing, and installing software; and
performing network
maintenance and hardware system development. The position also
included envisioning, planning, acquiring funding,
and enacting the Press's electronic publishing program.
Way Back When
- Electronic Manuscript Specialist (reclassification, University of Nebraska Press) 7/88
- Lead Typesetter, University of Nebraska Press, 2/87
- Type & Layout Manager, Accent Printing, Lincoln, NE, 7/85
- Penta System Manager, Jarrett Engineering, Bloomington, IN, 3/84
- Typesetter, Rock Associates/Jarrett Engineering, Bloomington, IN, 9/83
- Assistant Instructor, English, University of Denver, 9/81-6/83
Education
1976-81, Indiana University, graduated with Honors, Secondary Education Certification.
Major: English. Minors: Anthropology, Telecommunications.
1981-83, University of Denver, MA program in English, Creative Writing emphasis (uncompleted).
Awards
- National Academies Presidents' Award, highest staff honor given, for "extraordinary and enduring contributions to the work of The National Academies," October 1, 2001.
- Association of University Presses, Constituency Award, the association's highest recognition, "In appreciation of his outstanding service to the university press community," May 1996
- Association of American Publishers, Professional/Scholarly Publishing Division: Best Electronic Product
– Internet – Social Sciences/Humanities, for The Johns Hopkins Guide to Literary Theory and Criticism, Online, 1997 winner
- National Educational Media Network, Silver Apple Award, for Encyclopedia of Frontier Biography on CD-ROM, 1996
- University of Nebraska Board of Regents Commendation, "For meritorious service and dedication to improving the quality of the University," February 15, 1992
Noteworthy projects
- Architect and Producer of the National Academies
Press's Active Skim
chapter skimming tool, with one-click chapter searching for key terms;
also of the
Web Search
Builder that enables easy creation of complex searches for
multiple engines from the key phrases of any chapter (02/05)
- Architect and Producer of the National Academies
discovery engine
and related lexically-based research tools like the "ReferenceFinder,"
providing semantically-enriched context-based results with "find more
like this" capabilities for a decentralized organization (2/03)
- Architect and Producer of the National Academies search results
post-processing presentation system,
providing context-coordinated results for a decentralized organization (07/02)
- Director of the The History Cooperative's development
of an open-access-leaning subscription model; architect and producer
of the
search engine of The History Cooperative, providing
content- and context-based results for a multi-journal resource of
scholarly value
- Architect and Producer,
Americans for the Arts online library
online page presentation system, to provide browsable, searchable access to
archive and current publications from the organization.
- Architect and Producer, University
of Illinois Press's
Booker T. Washington Papers online page presentation system, as a
model for an online documentary edition,
enabling easy search and discovery. Housed by the History Cooperative;
used by teachers and educators
worldwide; visited by hundreds of thousands of students since its
inception.
- Inventor, Contentsphere, a Web research tool
(currently in deep-cold storage),
as well as the "searchmaker," "content distiller," "plagiarism finder," and "metadata extractor" tools available at orderchaos.com
- Architect and Producer, National
Academies Press OpenBook online book page presentation system,
designed for inexpensive production, high-accuracy search and
research, and functional browsing and page presentation.
- Architect and Producer, Walker's Mammals of the World Online, version 5.1, and
The Johns Hopkins
Online Guide to Literary Theory & Criticism (winner of the Association of American Publisher's 1997 "Best Electronic Product - Internet - Social
Sciences/Humanities" award)
- Director, University Publishing Seminars, in Baku, Azerbaijan, and
Ankara, Turkey, with Peter Givler (executive
director of AAUP) and Colin Day (director, University of Michigan
Press), to facilitate development of university, scholarly, and
academic publishing in these two countries. The seminar in Turkey was a
follow-up to the Turkish Publishing Seminar, listed below; 9/97
- Initiator and Director,
Gallery of the Open Frontier Project, a
University of Nebraska Press partnership with the
National
Archives established with $100,000 federally appropriated funds to digitize at least 5000 images
pertaining to the history of the American West, identify or develop
data structures for identifiers of
the images, and produce an online testbed, 11/94-10/95. This project was an arm of the Library of
the Open Frontier, a digital library project under development. Acquired continuation funding
of $100,000 for second year, 11/95-10/96.
- Producer/Developer of the University of Nebraska Press's The Encyclopedia of Frontier Biography on
CD-ROM, by Dan L. Thrapp, comprised of 5500 biographical entries and 270 portraits hypertextually linked and
indexed, published 3/95. Responsibility for overseeing digitization and proofreading, designed
interface, digitized images, programmed within authoring software, wrote conversion software.
Winner of a 1996 National Educational Media Network "Silver Apple"
award.
- Director, Electronic Publishing Workshop II, a 2-day workshop for the Association of
American University Presses, 6/96.
- Director, Electronic Publishing Workshop I, a 2-day workshop for the Association of
American University Presses, including presentations by Adobe, NCSA, USGS, NII staff, Senatorial
staff, and other speakers, 6/94.
- Director, Turkish Publishing Seminars, a 2.5-day workshop for Turkish University Presses and a
1-day workshop for Turkish commercial presses, in Izmir and Istanbul, Turkey,
respectively, sponsored by the USIA, the AAUP, the Turkish Publishers Association, Ege University, and
the Higher Education Council of Turkey, 4/94. Other members were Colin Day (Michigan),
Lisa Freeman (Minnesota), and Bill Regier (Nebraska).
- Director, Electronic Publishing Workshop, 1-day workshop for the AAUP Southern Presses prior
to their annual meeting, 3/94.
- Initiator and Project Director, University of Nebraska Library of the Open Frontier Digital
Library Initiative, a four million dollar competitive grant proposal to the NSF developed jointly by
the University of Nebraska Press, the UNL Libraries, the Computer Science and Engineering
Department, and the Computing Resource Center, 2/94. Funding denied 8/94.
- Initiator and Director, International Publishers Symposium, a $170,000 USIA-funded 3-week visit
by 17 publishers from 7 Eastern and Central European countries, for development of
publishing skills, 6/93
- Initiator and Director, Electronic Publishing Workshop, 2-day workshop for the Association
of American University Presses, including presentations by Adobe, Cognetics,
Voyager, WordPerfect, and speakers on topics ranging from floppy publishing to CD-ROMs to
online Internet publishing, 6/93.
- Initiator, Producer, and Programmer, Buros Institute for Mental
Measurement's Mental Measurements Yearbook on CDROM, 10/91. Designed visual interface for information access, translated digital data into
appropriate format, coordinated pressing, etc. Published 9/93.
- Acquired and Directed $12,000 funding from USIA for University of
Nebraska Press Publisher Education Project,
allowing Assistant Director, Production Manager, and Electronic Media Manager to spend five
working days in Prague, Czechoslovakia educating two Czech university press staffs on Western
university press publishing techniques, 10/91
- Wrote successful $34,000 USIA grant proposal for continuation of Czech project, including visit
by seven members of the two Czech university presses to Lincoln, 6/92.
- Consultant to Stanford University Press and MIT Press on computerization, networking,
information coordination, and database development, 12/91 and 8/92, respectively.
- Advised UNL Physics department on CDROM development for their NSF-funded
educational CDROM, 3/91
- Initiated development of and acquired data for Internet on-line catalog of UNP titles with
descriptive information and up-to-date prices; first searchable publisher's catalog on the Internet, 2/90.
- Compositor, The Telephone Book, by Avital Ronell (UNP, 1990), an award-winning
publishing/typesetting/design phenomenon.
Publications and significant presentations
- Scholarly Publishing in the New Era of Scarcity, Plenary presentation at the Association of American University Presses' annual meeting, Philadelphia, 6/2009 (includes YouTube of presentation)
- Keynote Address for JSTOR's 2008 Participating Publisher Conference, New York, 5/2008
- The New Metrics of Scholarly Authority The Chronicle of Higher Education Review, cover story, Volume 53, Issue 41, June 15, 2007, by Michael Jensen
- The Deep Niche, Journal of Electronic Publishing, Volume 10, No. 2, Spring 2007, by Michael Jensen
- Evolution, Intelligent Design, Climate Change, and the Scholarly Ecosystem, Keynote speech for the Illinois Association of College and Research Libraries (IACRL) Biannual Meeting, March 30, 2006.
- Presses Have Little to Fear From Google, The Chronicle of Higher Education, Point of View, Volume 51, Issue 44, back page, July 7, 2005
- Selected Readings on Open Source, The Chronicle of Higher Education, Section: Information Technology, Volume 51, Issue 5, Page B23, Sept. 21, 2004
- Invited chapter in A Companion to Digital Humanities (2005), John Unsworth, Susan Schreibman, and Ray Siemens, editors. Local copy of Michael Jensen's "Intermediation and its Malcontents: Validating professionalism in the age of raw dissemination."
- Free Access and Increased Sales: The Online Paradox of The National Academies Press, presentation at the annual meeting of the Professional and Scholarly Publishing division of the American Association of Publishers, 2/2004
- Beyond Google/Beyond Words, presentation at the 2/2003 Science Writers Association meeting, Denver.
- Invited Commentary in The Lancet, Feb. 8, 2003, entitled "Another Loss in the Privatisation Wars: PubScience"
- Free Access and Increased Sales: The Online Paradox of The National Academies Press, invited presentation to the Swedish Library Association's Ebok 2002 in Stockholm, Sweden, November 2002
- Remarks given upon receiving the National Academies Presidents' Award, Oct 1, 2001
- Academic Press Gives Away Its Secret of Success, The Chronicle of Higher Education, Back Page, Sept. 14, 2001
- Entrepreneurs of Social Value, Presentation, International Federation of Library Associations conference, August 2001
- On Retro Glue and E-book Readers, The Chronicle of Higher Education, Back Page, June 23, 2000
- Information Technology at a Crossroads: Open-Source Computer Programming, The Chronicle of Higher Education, Back Page, October 29, 1999
- Tearing Up the Limits Imposed by Paper, The Chronicle of Higher Education, one of eight essays in "Scholarly Publishing in an Electronic Age" Back Page, June 26, 1999
- Entrepreneurs of Social Value: Applying Technology to the Nonprofit Knowledge Enterprise, Amsterdam University, Amsterdam, October 1999
- Mission Possible: Giving it away while making it pay, Association of American University Presses, Austin TX, June 1999
- Options and Strategies for the New Technologies, Polish Publisher's Seminar, Warsaw, Poland, April, 1999
- Transforming the Enterprise: Nonprofits, Forprofits, and Scholarship, OCLC Director's Meeting, Dublin OH, March, 1999
- "Art, Artifice, Artifact: The Role of Learned Journals in the
Online Environment." Keynote speech, Council of Editors of Learned
Journals conference at Modern Language Association
meeting, 12/97, Toronto (forthcoming)
- "Here There be Tygers: Profit, Nonprofit,
and Loss in the Age of Disintermediation", invited paper given at Scholarly
Communication in the Next Millenium: Canada's Policy Conference,
March 1997; modified slightly for publication in Canadian Journal
of Communication, Fall 1997.
- "Cost Recovery Models in Digital Publishing", invited presentation given at The Web,
CD-ROM and other Digital Dreams, a Getty-wide seminar sponsored by
Getty Trust Publications and The Getty Information Institute, 2/97,
LA. Harvested report on the meeting, by Ben Davis.
- Technopolis, a column for The Bloomington Voice,
published every other month in Bloomington, IN, on technology and
sociocultural change, 1995-96
- "Designing Electronic Publications,"
published in Scholarly Publishing, October 1996.
- The Container is not the Content: Digital
Publishing Costs, Concerns, and Pricing, given at the 1996
Charleston Conference, October, 1996.
- "Opportunity, Responsibility, and the Edutainment War,"
Keynote speech given at the "Association of American University Presses Second
Electronic Publishers Workshop, Washington, DC, June 1994.
- "Fighting Infotainment: The Nonprofit Sector's Responsibility in an Online World," given at
the Third Symposium on Scholarly Publishing on the Electronic Networks, a joint Association
of Research Libraries/Association of American University Presses symposium, 11/93. Published
in the Proceedings, page 85-91.
- "A Nation of Dilettantes: The Future of Networked Digital Information Systems," given at IEEE Dissemination of Electronic
Information Workshop, 9/93.
- "Electronic Publishing: Preparing for the Future." Keynote speech at the Association of
American University Presses' Electronic Publishing Workshop, 6/93.
- Presented two half-day overviews of electronic publishing to editors at the Electronic Editing
Workshop for the Association of American University Presses, 4/93.
- "Intellectual Property and University Press Publishing," given at the Joint Harvard/MIT
Workshop on Intellectual Property Protection in the Networked Multimedia Environment, Harvard
University, 3/93; Published in Proceedings, 2/94, page 55-61.
- "University Presses, Computer Technology, and Human Rights Publishing," 45 minute
presentation at Layman Conference on Human Rights in the New Europe, University of Nebraska-Lincoln,
9/92.
- "Recent and Current Prepress Technologies: Computers in Publishing," four-hour presentation
to representatives scholarly publishers from 13 countries, in Tallinn, Estonia, and in Prague,
Czech Republic, during the PUBWATCH Educational Publishing Seminars, 6/92
- Panelist on two panels at the AAUP Western Presses conference: Computers and the
Editorial Department, and Computers and Production, 9/91
- "Typesetting and Prepress Computers in Publishing," five hour presentation for
PUBWATCH given to representatives of 45 Czech and Slovak publishers, Prague, 7/91
- "Electronic Media from a Publisher's Perspective," 45 minute presentation at the Nebraska
Educational Technology Association annual conference, Omaha, 5/91
- "Technology and Knowledge: The University of Nebraska Press/Charles University Press
Education Project," 20 minute presentation at PUBWATCH seminar on "The Crisis in Publishing in
Eastern and Central Europe," New York, 3/91
- "Rereading the American West," essay,
Nebraska Humanist (11/90)
- Chair, "CD-ROM and the Academic Arena," concurrent session at the AAUP annual
meeting, Boston, 6/90
- "CD-ROM and Scholarly Publishing," article for
CD-ROM EndUser (5/90)
- "Electronic Media: CDROM and Beyond," 45 minute presentation at AAUP Western Presses
meeting, Seattle, 10/89
- Several articles in the AAUP Computer Committee Newsletter, including "Vedit Plus:
MS-DOS WonderWrench" (9/89), and "A Kitten in the Window" (3/91)
- Created and presented over 75 half-day public seminars, "Practical Proofreading: Rules of
Thumb," nationwide. Sponsored by the University of Nebraska Department of Continuing
Education, 1988-93, Sponsored Programs, 1993-94.
Private sector activities
- Founder and CEO, mwmwm, llc, a Web research tool development lab.
- Inventor of the "searchmaker," "content distiller," "plagiarism finder," and "metadata extractor," all found via orderchaos.com
- Inventor of Contentsphere, a Web site acquisition, storage, organization, and discovery, and exploration tool
- Inventor of the "content cloud" method of presenting lexical interrelationships between content units (pages, sites, etc.)
Professional organizations and activities
- Member, Executive Board, NISO, 2007 - 2010
- Member, Executive Board and Executive Committee, the JRS Biodiversity Foundation, 2004 to 2009
- Member, Executive Board, BIOSIS, the premier biological and life sciences indexing and abstracting service, Spring 2000 to Spring 2004
- Member, Executive Board, NINCH, the National Initiative for a Networked Cultural Heritage (President-elect as of 2/2003) fall 2001 to dissolution in winter 2003
- Founding Member, Board of Directors, The History Cooperative pioneering discipline-focused electronic publishing project
- Member, Public Issues Task Force, Association of American Publishers, 2000 to present
- Member, Board of Directors, Association of American University Presses (AAUP) 1995-1998
- Member, Johns Hopkins University Subcommittee on Electronic and Distance Education, 1995-97
- Member, American Historical Association Publications Advisory Committee
- Solicited evaluator, American Political Science Association proposal for online project for proceedings of APSA
- Member, AAUP Professional Development Committee, 1993-94
- Founding Member, AAUP Electronic Caucus, 1992-1994
- Member, AAUP Electronic Publishing Task Force, 1991-92
- Member, AAUP Computer Committee 1989-93
- Chair/Founder, AAUP Environmental Impact Committee, 1990-91
- Member, University of Nebraska-Lincoln Campus Wide Information Systems Advisory Board, 1993-1995
- Member, American Memory Project development team, 1992-93.
- Member, Editorial Review Board, Nebraska Humanities, 1990-94
- Member, Editorial Review Board, Nebraska Humanist, 1989
Editorial and textual experience
- Freelance proofreader, University of Nebraska Press, 1987-88
- Copyeditor: Yours for the Revolution, by John Graham, (UNP, 1990)
- Copyeditor: Tutelary Tales, by Villy Sorensen, tr. Paula Hostrup-Jessen (UNP, 1988)
- Production editor: Men from the Boys, by Ray Raphael (UNP, 1988)
- Coeditor, Quarry (annual literary magazine, Indiana University) 1981
- Editor, Nebraska Humanist, (annual, Nebraska Committee for the Humanities) 1989
- Coeditor, Nebraska Humanities, (quarterly, Nebraska Humanities Council) 1990-92
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